Making trans and
non-binary inclusion
work in the real world

These conversations can feel tense, high-stakes, or easy to get wrong.

Many of the organizations and people we work with come to us feeling unsure, worried about backlash, or concerned about making decisions that won’t hold up.

Our role is to bring clarity and calm to complex situations.

TransFocus helps organizations and individuals move forward with confidence by reducing confusion, lowering the risk of escalation, and supporting decisions that work in practice—not just in theory.

Visual of a diverse group of folks smiling

What we focus on

TransFocus specializes in gender diversity work that directly affects trans and non-binary people, particularly where decisions involve real spaces, real people, and public accountability.

This includes situations where:

staff unsure of how to handle issues
access and safety intersect
law and lived experience don’t align neatly
people hold strong or conflicting views
the cost of getting it wrong is high

Functionally, this means we focus on reducing implementation failure—by addressing structural ambiguity early and helping people carry decisions out without unnecessary conflict or harm.

How we work

People consistently tell us that our approach feels calm, respectful, and non-judgmental.
That matters, especially when individuals are worried about saying the wrong thing or being perceived as out of step.

This demeanour is intentional.
It helps surface concerns early, reduces defensiveness, and makes it possible to work through difficult trade-offs without polarization stalling progress.

In practical terms, this approach:

improves participation
supports clearer decision-making
reduces escalation during implementation

How are you engaging with gender diversity?

Please choose the path that best reflects your role or needs.

✧ I’m an individual ally, learner, or community member

✧ I work with or lead an organization

We help organizations make defensible, workable decisions that reduce risk and hold up under scrutiny—while supporting staff to implement those decisions with confidence.

Our individual-facing work focuses on clarity, care, and practicality, helping build public understanding and trust.

- staff education and frontline practice
- washrooms or change rooms
- policies, forms, or data systems
- legal or regulatory constraints
- fear of backlash, complaints, or stalled progress

You may be looking for:
- clearer understanding and language
- thoughtful discussion of complex issues
- ways to support trans and non-binary people responsibly
- learning that reduces fear rather than adding pressure

For Organizations

For Individuals

Shared values, different journeys

Whether you arrive here through an organization or as an individual, our work is grounded in the same commitments:

clarity over slogans
care over coercion
realism over ideology
responsibility to those most affected

A note on confidentiality

Rather than publishing named case studies, we demonstrate impact through:
- aggregated outcomes
- half our projects are repeat engagements - many multi-year
- reduced failure indicators
- clear, repeatable methods
This allows us to be accountable without increasing risk for the people and organizations we support.

A note on scope

While we consider needs across the gender spectrum, TransFocus specializes in trans and non-binary inclusion.

We do not provide broad equity, diversity, and inclusion (EDI) consulting, leadership development, pay equity analysis, or representation-focused initiatives.

This focus allows us to go deeper where misunderstanding, harm, and risk most often occur.

A glimpse into how we approach complex conversations

Calm, clarity, and care matter—especially when topics are emotionally charged.

People often ask what it actually looks like to work with TransFocus in the middle of difficult conversations.

One way to see our approach in action is through Kai Scott’s TEDx talk on navigating disagreement about gender.

In this talk, Kai speaks plainly and matter-of-factly about gender diversity—without sensationalism, blame, or simplification.

Watch TEDx Talk

Tips n’ Tools To Your Inbox

Sign up for emails that include trusted resources, helpful tips, and access to webinars that help you create a gender inclusive workplace.

When you sign up, we will send you a free downloadable resource to support your continued learning! This month, we are sending our guide: Rethinking Safety in Washrooms - a practical guide for anyone wanting to be a part of creating more inclusive, respectful spaces.

Making trans and non-binary inclusion work in the real world